Ok, so the title might be a take-off of the song Signs, but it works. What are “Vines?” you might be asking yourself. Vine is a mobile service that lets you create and share short, looping videos. Videos you post to Vine will appear on your Vine profile and the timelines of your Vine followers. Posts can also be shared to Twitter or Facebook.
Founded in June, 2012, the company was acquired by Twitter in October, 2012 and debuted as a free iOS app in late January, 2013. In a couple of months, Vine became the most used video-sharing application in the market, even with low adoption of the app. Vine for Android was released on June 3, 2013, and for Windows phones, November 12, 2013. Reception and use of the app has been quickly adopted by ad agencies, and major brands have been using it for advertisements.
So what does Vine have to do with Fusion Alliance? We offer a unique, consultative blend of digital agency, technology consulting and mobile solutions talent under one roof, so it’s always in our best interest to stay on top of our game. With Vine being one of the latest social and mobile players, we determined it was time for us to get in on this game. And what better way to do that than using it as the vehicle to offer our 2013 holiday greetings?
It was fun, fairly easy (maybe a little more difficult if you used stop motion), and a great way to involve the entire company. It gave everyone the opportunity to show off their creativity and offer their holiday greeting in just 6 seconds. Be sure to check them out!
How do you get started?
Download Vine for iOS, Android or Windows. After installing Vine on your phone or tablet, you can sign up using an email address or sign in with your Twitter account. Once you’ve logged in, you can find people to follow, post your own videos, and more.
How do you find Fusion Alliance on Vine?
You can quickly find anyone you know on Vine through your device’s address book and those you follow on Twitter, like @FusionAlliance. You can also search for Fusion Alliance on Vine or invite others via text message or email. To get started, on an iOS device, tap the menu button in the top left corner, select “Profile” and then tap the plus button in the top right corner. On an Android device, navigate to your “Profile” and select “Find people”.
For more information, check out the FAQs about Vine. Here you can learn how to create, edit and post Vines of your own.
SOUND OFF: Do you use Vine? In what creative ways have you used it?